Videos featuring interviews or ‘talking heads’ are very popular in the corporate sector, both for internal and external use. However, one problem that can occur with this format is that they can sometimes be viewed as a bit dull. If you’re going to invest in video, it works both in your favour and mine that the target audience finds them interesting!

So, how can video production techniques be used to make them less stuffy and help them stand out from the competition?

The video production industry and the creative sector as a whole have taken a beating during the Covid-19 pandemic. As we all recover from the economic inactivity of lockdown and face the ‘new normal’, it could be easy to think that professional video production would need to stop for the foreseeable future. This may be true for certain types of production, but it doesn't apply to all. For sectors that are recovering, there is still a demand for video content that needs to be met, providing that safety takes priority.

Does the prospect of speaking on camera make you feel a bit queasy?

Do the lights and mics make you instantly freeze up?

Are you worried that you'll say something wrong?

If any of your answers to the above is yes, then have no fear!